General Assets is a global investment management firm

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 General Assets was founded by a engineer and entrepreneur with a pristine track record of global investments across major asset classes. We help our Limited Partners achieve their full growth potential by strategically investing in high quality securities.

 Markets

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Core Strategies

US & Global Equities

General Assets pioneered AI-assisted investment strategies that incorporate market data, macro-economic context, and the latest news to develop portfolio and trading recommendations.

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Income

Since its inception, one of General Assets' key strategies is to have a dedicated allocation to cash-flow generating income positions, serving as a strategic hedge to market volatility and headwinds.

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Crypto

We believe in the future of decentralized finance, conduct research, and hold a minor share of our AUM in Cryptocurrency and Blockchain innovation investments.

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 Industry Research & Insights

Technology

Check out the latest work from our Tech practice research and investment team

Healthcare

Our Healthcare & Life Science practice covers research across the medical field, including devices, healthcare plans, and pharma

Financial Services

Our Financial Services practice covers research in the Banking, Venture Capital & Private Equity, Fintech, and Payments sectors

Financial Services Insights (coming soon)

Energy

General Assets' Energy practice covers the Oil & Gas, Renewables, and Utilies sectors

Energy Insights (coming soon)

Real Estate & Infrastructure

Our Real Estate practice specializes in Residential, Office, Commercial, and Specialty properties.

Real Estate Insights (coming soon)

Retail & Consumer

Check out the latest work from our Retail and Consumer practice research

Retail & CPG Insights (coming soon)

Media, Telco, and Entertainment

Check out the latest work from our Media, Telco, and Entertainment practice research and investment team

Media, Telco, and Entertainment Insights (coming soon)

Industrials

Check out the latest work from our Industrials practice research and investment team

Industrials Insights (coming soon)

 Our Team

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